Hi! I’m Meredith.
I’m currently the Development Manager at the American Humanist Association, a progressive nonprofit that defends civil liberties and secular governance nationwide.
With over a decade of nonprofit experience, I bring energy, strategy, and results to the teams I work with. From driving fundraising success and crafting standout digital marketing campaigns, to managing events and optimizing databases for peak performance, I take a well-rounded, hands-on approach to achieving big goals. My humanities background fuels my passion for creating stories and strategies that connect with audiences and drive meaningful impact.
What I Offer
Development and Fundraising
Leadership in fundraising initiatives, donor relations, and membership program management.
Successful grant writing and major donor cultivation, securing significant multi-year funding.
Direction of annual fundraising campaigns, including direct mail appeals and digital acquisitions.
Oversight of landing pages, donation forms, auto-responders, and follow-up communications to improve user experiences.
Handling donation processes, including paperwork, acknowledgments, and donor communications.
Database Management
Proficient in managing donor and member databases to ensure accurate, up-to-date records.
Expertise in CRM systems to streamline processes and enhance data-driven decision-making.
Implementing segmentation and targeting strategies to improve engagement and fundraising outcomes.
Digital Strategy and Content Creation
End-to-end management of email campaigns, from content creation to reporting, to enhance engagement and conversion rates.
Design of captivating graphics for email campaigns, increasing visual appeal and user interaction.
Creation of content for social media, publications, and key organizational materials, boosting visibility and impact.
Management of subscriber lists and execution of targeted email marketing campaigns.
Team Leadership
Leadership and mentorship to foster professional growth, collaboration, and efficient project execution.
Development of a positive team culture to achieve strategic and operational objectives effectively.
Event Management
Expertise in planning and executing in-person, hybrid, and virtual events with 400-1000 attendees.
Oversight of in-person and virtual conferences, including hosting platforms and on-site planning.
Leadership in communications and promotional efforts through social media, ads, websites, video content, and print materials.
Management of speakers and awardees, ensuring diverse and impactful programming.
Coordination of logistics, including registration, AV requirements, conference materials, staff scheduling, volunteers, and signage.
FAQ
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Nonprofit development revolves around securing the financial and non-financial resources essential for an organization's growth and sustainability. This includes fundraising through various methods like annual giving, grants, major gifts, and planned giving, as well as cultivating donor relationships and stewardship. Nonprofit development is, at it’s core, about inspiring people to make an investment in one’s cause, time and time again. It’s about creating a diverse funding portfolio, building lasting relationships with supporters, and ultimately, fulfilling the organization’s mission to make a positive impact on the community.
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As a development professional, my role entails crafting a variety of written materials to support my nonprofit's fundraising and development endeavors. This includes composing persuasive grant proposals to secure funding from foundations, as well as creating compelling donor appeals for individual contributors via direct mail, emails, and social media. I'm also responsible for developing comprehensive case statements that effectively communicate our organization's mission, goals, and reasons for support. Additionally, I prepare reports and updates to show donors the impact of their contributions, craft personalized thank-you letters, and produce newsletters and annual reports for our stakeholders and the public. My work also involves creating materials for major donor cultivation, planned giving, events, and online fundraising and ad campaigns to highlight our achievements and attract support. Lastly, I develop donor profiles to better understand and engage with our key supporters. Each of these written pieces is crucial in building strong donor relationships and securing the resources needed to advance the nonprofit's mission and impact.